Comments on: Building Trust: A Relationship is Not a Newsletter Opt-In

By: Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg — Sun, 30 May 2010 13:35:41 +0000

[...] his email address. Just because you have access to it doesn’t mean he wants your newsletter. A relationship is not a newsletter opt-in, and quite frankly, it’s spammy. If I give you my phone number at a dinner party, it’s [...]

By: SEO блог о поисковых машинах. » Архив сайта » Построение Доверия: Отношения не Информационный бюллетень

Tue, 12 Jan 2010 05:24:56 +0000

[...] Источник [...]

By: Best Internet Marketing Posts of 2009: Social Media, SEO, PPC, Small Business, Web Design, and More » Techipedia | Tamar Weinberg

Tue, 05 Jan 2010 13:16:52 +0000

[...] Godin writes about email etiquette. My favorite? #14 (especially due to all the LinkedIn spammers who have been targeting me as of [...]

By: Tamar Weinberg

Tamar Weinberg — Fri, 18 Dec 2009 03:26:38 +0000

Janie, I’m not entirely sure – I think it really depends on email marketing tools. Perhaps someone here can provide further insights.

My focus is more on the humanness of the business versus the tools of the trade. The tools help, but at the end of the day, it’s about the relationships. Hopefully someone can shed some light.

By: Janie Coffey

Janie Coffey — Fri, 18 Dec 2009 00:53:51 +0000

I have a big question. We have a 2000 relationship built opt-out list. How do we move to an opt-in or double opt-in list? I’d have to either 1) start over and ignore those 2000 (about 35-40% open rate) or 2) send them another email to get them to opt-in and start from there. What is the best tactic to be truly spam free?

By: Friday Links « MarketNet Blog

Friday Links « MarketNet Blog — Fri, 11 Dec 2009 20:17:57 +0000

[...] Techipedia – Building Trust: A Relationship is Not a Newsletter Opt-In [...]

By: Tyrika

Tyrika — Thu, 10 Dec 2009 14:53:47 +0000

This is a GREAT post! I have experienced this spam, often from vendors from vendor shows I have participated in, who have taken the email address from an email communication that was sent by the show coordinator to all participants. Suddenly I am receiving news from vendors I’ve never met, face to face, much less approved communication from.

I hope business owners from all walks of life read this and take heed. Spam is still spam, even dressed up and made pretty.

By: Hostage Marketing: Hot New Fad For 2010?

Hostage Marketing: Hot New Fad For 2010? — Wed, 09 Dec 2009 18:03:14 +0000

[...] weekly emails, Keri was now receiving daily emails. And while Tamar Weinberg is right that a relationship isn’t always a newsletter opt-in, sometimes it’s exactly that. Instead of sending Keri just one weekly email, they took her [...]

By: Bill Rice

Bill Rice — Wed, 09 Dec 2009 12:55:44 +0000

I love, “approachability is not an invitation.”

I have long taken the Robert Scoble approach and published my email and phone number. It is amazing how many will abuse the email, but don’t have the guts to call you on the phone. My phone usually only rings with legitimate business or kindness.

Great post! I hope lots of folks read it. Unfortunately, most spammers are probably too lazy to read

By: Mark Barrett

Mark Barrett — Tue, 08 Dec 2009 16:06:37 +0000

Great Post,

I am one of the few social media enthusiast you speak about and it is so frustrating trying to weed out people with a genuine interest that matches your own, from all of the “Make yourself rich,” “Work from Home,” and my personal favourite, “we can get you in the top 10 of Google!” types.

I persevere however and it sometimes pays off when I’m referred to blogs such as this, I look forward to following you!