Recent Posts
This is a guest post by Mel Carson.
When I was asked by Professor Paul Springer to co-author Pioneers of Digital, I seriously wondered how on earth we’d whittle down our long list of ground-breaking candidates into the final twenty we ended up choosing.
He’d drawn up a list of people he felt had made significant contributions...
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This is a guest post by Ben Plomion, Director, Marketing & Partnerships at Chango.
To most marketers, the term “retargeting” means “Site Retargeting,” the practice of placing display ads in front of people who have previously visited a website.
This is a limited view: Retargeting means Site Retargeting in the same way...
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This is a guest post by Ralph Fascitelli.
As many are aware, within 24 hours after the second presidential debate, an amazing, visceral, flash movement on Facebook had exceeded a third of a million fans. “Binders Full of Women,” a spontaneous reaction to a hollow sounding, debate response by Mitt Romney, had reached 334,000...
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This is a guest post by Doug Pelton.
Outsourcing has been completely accepted by small businesses for tasks such as accounting, window washing and logo design forever. It’s silly to even think about a restaurateur doing payroll just as it’s silly to think about a payroll company cooking all its own food for an annual...
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This is a guest post by Brad Shorr.
Traffic is a poor measurement of Internet marketing success, although many firms focus on it. While having lots of site visitors may give your ego a boost, traffic alone doesn’t pay the bills. Unless visitors convert, they’re just numbers.
Business Model and Content Issues
The real key, of...
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This is a guest post by Christopher Wallace.
The recent proliferation of social media networks has increased awareness of online privacy issues. On the surface, some may feel that online privacy is only a concern for those attempting to hide their internet activities. This could not be further from the truth. Online privacy is an...
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Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. She provides consulting in internet marketing and is the Director of East Coast Sales at 
