SEO is a very insular field. My impression from my readings of SEO blogs is that many SEOs themselves are so involved in search engine optimization that sometimes they forget that there’s a whole wide world of individuals who still don’t know about it and why it is necessary.
A few months ago, I didn’t know what SEO was either. The term was used in front of me, and I’ll admit (with a little blush
) that I didn’t know what in the world SEO meant and shrugged it off whenever it was mentioned rather than asking. I never wanted to find out what it was because I didn’t want to risk looking stupid among people to whom SEO is a daily routine.
I come from a mixed technology background: I started off dabbling in programming and web development, though I realized I fared better with more of hardware, networking, and system administration work. I began my career in SEO by actually doing system administration at a web design, SEO, and hosting firm. And I still didn’t know what SEO was when I joined up with the team.






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Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Tamar is also the author of 

Digital Marketing Specialist, Social Media Consultant,
and Tech Geek at Heart