Digital Marketing Specialist, Social Media Consultant,
and Tech Geek at Heart

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The Importance of Networking on the Internet

July 27, 2009

This post is a little personal in nature, but I’m sure if you read through the end, you’ll enjoy reading this story as much as I enjoyed telling it. In fact, I’ve been meaning to tell this story for nearly two years.

In the last few years, I’ve taken the liberty of doing more than just blogging — I’ve been trying to get to know the people who have inspired me most (and that list isn’t cumulative!). I don’t necessarily expect to meet with those folks immediately; often, these powerful relationships are formed online, and I then try to learn what I can about the blogger himself/herself and follow up, normally at a conference or industry event. I do my best to put a face to a name — a face that I can see beyond just a digital format.

But sometimes there are surprises in every single meeting.

I decided one day to read more about self-improvement and marketing blogger, Jonathan Fields (and author of Career Renegade). The date was December 12, 2007, and I was excited to hear that Jonathan was a New Yorker like me. According to his blog’s “About” page at the time, you could find him simply by screaming his name in the very large Bryant Park in Manhattan. You know, with 8 million people living in NYC, you’d think this is no big deal, but there’s more to the story.

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The Power of Blogging and its Extension to Real Media

December 8, 2006

The story, at first, was worrisome and frightening, but everyone wished for the best. James Kim and his family went missing. As I read the first bit of news on the evening of November 30th, I was hopeful — we all were. Throughout the blogosphere, bloggers began to express their feelings, to unite on a common front hoping for the best for James Kim, his wife Kati, and their two daughters, and to communicate with others, hoping that maybe someone else would know of the Kim’s whereabouts.

Unfortunately, James Kim was taken from this world after succumbing to hypothermia.

The power of blogging is taking me by awe.

Today, I got home and opened my mailbox to see one of the magazines I subscribe to, the celebrity-focused People magazine.

I was shocked at the cover, which usually displays photos of celebrities (and to a lesser extent, large news stories such as terrorist attacks):

James Kim on the cover of People

I don’t think that this exposure would have been possible if there was not a presence of a voice in the blogosphere, which to me is amazing. As journalists look through traditional media for news, there is an obvious extension and emphasis on the blogging voice as we all continued to talk about it and get the word out. It is apparent that the power of our voices could make a true difference outside of the blogosphere.

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