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Digital Marketing Specialist, Social Media Consultant, and Tech Geek at Heart

The Life Cycle of a Social Network

This is a guest post by Babu M. Varghese. The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario,...

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How to Build the Perfect Facebook Fan Page, 2011 Edition

This article is updated! Please refer to the latest How to Build the Perfect Facebook Fan Page article here.. This is a guest post by Tim Ware, owner of HyperArts. You can follow Tim on Twitter or on Facebook. With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the...

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Best Internet Marketing Posts of 2010

Want more than what you see here? Get the monthly newsletter, new for 2011. As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Of course, then, today is my birthday, & it’s a big one. Today, I’m 30. I started this “best...

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Social Media in the Industry: Customization is the Key to Success

This is a guest post by Angela Denby. Over the past couple years, one of the most common questions from business owners has been, “Do I need to be on Facebook and/or Twitter?” Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On...

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Dear Facebook Friends, You’re Doing it Wrong

Unless you’ve gone to a college in the last 10-15 years (and only when the book existed), you may not even know where the name Facebook came from. (In case you want to know, here’s a hint.) Facebook, originally known as thefacebook.com, was a service that connected college students to their classmates and to friends in...

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How to Use Facebook for Business and Marketing

Welcome searchers! If you’d like help with your social media strategy, including Facebook and Twitter outreach, please feel free to contact me for social media consulting. As much as Facebook may not be kind to businesses, it’s still a tremendously valuable business tool. After all, Facebook could eat the web. In fact,...

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