For some people, the lessons of SMX Social Media did not resonate. There really is one takeaway that doesn’t seem to be widely understood: Understand the community. Know who you’re pitching to. Know what you’re getting into. There’s a clear misconception that because you can contact all your friends and have...read more
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Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. She provides consulting in internet marketing and is Mashable's Global Advertising Director. Tamar is also the author of The New Community Rules: Marketing on the Social Web.