Viral Marketing: Weezer Gets it Right
In one of the most brilliant marketing moves of all time from a social media perspective, alternative rock band Weezer created an awesome video for their new single, “Pork and Beans,” using internet superstars from a handful of successful YouTube videos. Here’s a look at their amazing creation: These are all the...
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Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. She provides consulting in internet marketing and is Mashable's Global Advertising Director. Tamar is also the author of 



