Originally posted on Real Time Email.
Stop your online marketing right now.
Tell me the truth: have you signed up to SEO, PPC, or social media services in the last few years, paid a couple of grand per month for visibility, and found that you were seeing slow uptake but no ROI?
You and maybe one hundred thousand other small...
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The social media marketing landscape has changed in the past 3 years.
With intermittent signal, you’ll struggle to build momentum around your product or service.
If you don’t do it right, you might not even want to do it at all.
Social Media is an Answer but it’s Not THE Answer
Those of you who know me know me as...
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It’s my birthday and I have some great news!
In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. And I did. Many loyal readers have checked in on the newsletter throughout 2011 to get both evergreen content, the content that typically embraces these monthly updates, in addition...
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A few years ago, a colleague of mine was given a tremendous responsibility to oversee the social media department at a prestigious well known NYC-based public relations firm. Less than a year later, she was sent packing up her desk, a casualty of a company that jumped into that shiny toy syndrome that people call social media.
As...
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I hit inbox zero for the sixth or seventh time this week in not one but two email accounts which feed in 13 email addresses total. Once an impossibility, it’s now an everyday occurrence. In fact, it’s now a true mindset. Because I’ve streamlined this process so well, I figure other people would benefit from my tips...
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With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Further, those who are seasoned may seem at a loss in the apparent “simplicity” of it all. I took the opportunity to contact some of my esteemed friends and colleagues who...
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Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. She provides consulting in internet marketing and is Mashable's Global Advertising Director. Tamar is also the author of 
