Earlier today, Google announced that it has acquired YouTube. One only can ask: why?
When you think about sharing online video, what comes to mind first? It’s certainly YouTube that flies above the rest. Google Video pales in comparison. The social aspect of YouTube have people sharing links all the time, whereas Google Video just doesn’t come close. I’ve rarely seen a Google Video URL circulated around the Internet lately, but as for YouTube: everyone’s talking about it.
As for this new acquisition: we know where Google is headed and it seems to be pretty serious about video. The copyright issues that will arise from this will barely make a scratch on the company, but they’re already getting started in addressing those concerns.